Course Code & Number:
(3+0+0) 3 TEDU Credits, 7.5 ECTS Credits
Fundamentals concepts of entrepreneurship. Process of identifying market opportunities.Steps in starting a new business. Value proposition. Entrepreneurial ethics.The business plan and legal procedures.
Pre-requisites & Co-requisites:
1. Entrepreneurship: Successfully Launching New Ventures, B. Barringer and D. Ireland, Prentice Hall, 2011.
1. Launching New Ventures: An Entrepreneurial Approach, K. R. Allen, Houghton Mifflin Company, 2009.
The aim of this course is to explore the concepts in the process of creating a new enterprise.
Fundamentals of Entrepreneurship. Identifying Opportunities. Developing and Testing a Business Model. Industry and market analysis. Legal Form of Organization. Ethics and Social Responsibility. Designing an Entrepreneurial Organization. Planning Operations. Developing a Marketing Plan. Funding a Startup Venture. Planning for Growth and Change.
Upon succesful completion of this course, a student will be able to
1. Define the fundamental concepts of entrepreneurship
2. Identify the market opportunities
3. Analyze the industry and market
4. Develop a business model for a startup venture.
5. Formulate a detailed business plan for a startup venture
Planned Learning Activities and Teaching Methods:
Case Study/Scenarion Analysis
Assessment Methods and Criteria: