BA 521

Course Code & Number
BA 521
Course Title
Strategic Management
Level
MS
Credit Hours/ ECTS Credits
(3+0+0) 3 TEDU Credits, 7.5 ECTS Credits
Year of Study:
Master
Semester:
Fall
Type of Course:
Elective
Mode of Delivery:
Face-to-face
Language of Instruction:
English
Pre-requisite / Co-requisite:
Pre-requisites: NONE
Co-requisites: NONE
Catalog Description
Process of strategic management. Strategic position and options. Internal and external analysis. Oparteion,business, corporate and international level strategy. Context, systems and action levers.
Course Objectives

The aim of this course is to explore the methods required to develop business strategy for an organization.

Course Learning Outcomes

Upon succesful completion of this course, a student will be able to
1. Define the fundamental concepts of strategic management
2. Analyze the external environment and the internal resources of an organization
3. Discuss alternative strategies for an organization
4. Evaluate the strategic position of an organization
5. Develop realistic business strategies

Recommended Reading
1. Strategic Management, Chris Jeffs, SAGE, 2008.